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In 2018, Publishers Clearing House was hit with yet another lawsuit for email subject lines that ensnared people, especially the elderly, into thinking they were sweepstakes winners.Īccording to, here are some of the email subject lines that tricked people: The negative publicity has continued through the years, but so have the sweepstakes. As part of the agreement, Publishers Clearing House vowed to define terms like “finalist” so that people wouldn’t be deceived into thinking they had already won. Publishers Clearing House steadfastly denied any wrongdoing, but reached settlements in the cases. Troubled Pastīig legal troubles began in the 1990s as Publishers Clearing House and rival companies began to address customers with words like “finalists” - lawsuits followed. Responding to competitors, the company began to entice homeowners by offering them “sweepstakes” - chances to win tens of thousands and then millions of dollars.Ĭustomers who bought subscriptions were led to believe that it would increase their odds of winning, but that was never the case. Publishers Clearing House began in 1953 as a service that hawked magazine subscriptions. That merchandise, including magazine subscriptions, subsidizes huge cash giveaways - or, it may be the other way around. The New York-based company’s core business is direct marketing of all types of merchandise. Is Publishers Clearing House Legitimate?įirst off, let’s get to the big question: Is Publishers Clearing House for real? The answer is yes. In this article I’m going to answer that question, in addition to some other ones around Publisher’s Clearing House (PCH). If you or someone you know have ever really won their sweepstakes, the question of legitimacy may be moot, but for the majority of us, the question - “Is Publishers Clearing House a scam?” - is very relevant. Somewhere on the packaging in bold letters you may see “You’ve won,” or something similar to that. It can seem too good to be true if you’re among the many people who’ve opened their mail to find a letter from Publishers Clearing House, the household name of direct marketing.

Is this real